Common Questions
No. This is the strategic groundwork before any design starts. It's a working session to align your team on who you are and how that shows up.
Your actual decision-makers: the people who'd otherwise disagree about the brand six months into a project. This only works if the right people are in the room.
A written outcome: a summary of what was decided, ready to hand to whoever builds the brand next, whether that's us or someone else.
Yes. In-person or remote, whichever gets your actual decision-makers in the room most reliably.